Which one of the following is not a stage in the product life cycle ?
'Equilibrium' is not a stage in the Product Life Cycle (PLC). The standard stages through which a product passes over its market life are Introduction, Growth, Maturity (and…
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Which one of the following is not a stage in the product life cycle ?
Answer and explanation
Correct answer C
'Equilibrium' is not a stage in the Product Life Cycle (PLC). The standard stages through which a product passes over its market life are Introduction, Growth, Maturity (and Saturation), and Decline.
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UGC NET Commerce