Which of the following is not an element of the marketing mix ?
The four elements of the marketing mix (4 Ps) are Product, Price, Place (Distribution), and Promotion. The Target Market is the group of customers at whom the marketing mix…
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Which of the following is not an element of the marketing mix ?
Answer and explanation
Correct answer C
The four elements of the marketing mix (4 Ps) are Product, Price, Place (Distribution), and Promotion. The Target Market is the group of customers at whom the marketing mix is directed, not an element of the mix itself.
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