Which of the following is not a part of the marketing communication mix ?
Physical distribution belongs to the movement and availability of products rather than the marketing communication mix. Advertising, public relations and sales promotion are…
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Which of the following is not a part of the marketing communication mix ?
Answer and explanation
Correct answer D
Physical distribution belongs to the movement and availability of products rather than the marketing communication mix. Advertising, public relations and sales promotion are communication tools used to inform or persuade customers.
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Himachal Pradesh SET (HP SET)