Which of the following is not a merit of 'Outdoor advertising' ?
Because outdoor advertisements (posters, billboards, hoardings) are viewed by moving traffic for only a few seconds, they can only carry brief reminder headlines; 'Messages…
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Which of the following is not a merit of 'Outdoor advertising' ?
Answer and explanation
Correct answer B
Because outdoor advertisements (posters, billboards, hoardings) are viewed by moving traffic for only a few seconds, they can only carry brief reminder headlines; 'Messages can be made in detail' is not a merit of outdoor advertising.
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