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What is the primary goal of advertising in the promotion mix?

Advertising helps create awareness and build a brand image through paid communication to an audience. Immediate purchase incentives are more closely associated with sales…

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What is the primary goal of advertising in the promotion mix?

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Advertising helps create awareness and build a brand image through paid communication to an audience. Immediate purchase incentives are more closely associated with sales promotion, while customer support serves existing users.

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  • Telangana SET (TG SET)

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