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The trend in increase in sales of SUVs and decline in sales of entry level cars is known as:

Premiumisation is a shift in demand towards higher-priced or higher-value offerings. A movement from entry-level cars towards SUVs illustrates this movement towards more…

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The trend in increase in sales of SUVs and decline in sales of entry level cars is known as:

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Correct answer B

Premiumisation is a shift in demand towards higher-priced or higher-value offerings. A movement from entry-level cars towards SUVs illustrates this movement towards more premium products.

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