Justice Prabha Sridevan dealt with the issue of generic trademarks and its regulation under the Trademarks Act, 1999 in

In B. V. Ilango Himachalapathy v. Rank Xerox Ltd. (September 2012), the Intellectual Property Appellate Board, chaired by Justice Prabha Sridevan, heard rectification petitions claiming that 'Xerox' had become a generic term for photocopying, and held that the mark had not lost its distinctiveness. (The Board was abolished in 2021 and its work moved to the High Courts.)