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Read the passage carefully and answer the question. Passage III Due to media and communication explosion and the effect of globalisation, markets all over the world are going through a phase of…

Question and options

Read the passage carefully and answer the question.

Passage III
Due to media and communication explosion and the effect of globalisation, markets all over the world are going through a phase of metamorphosis. The visual media is regularly exposing a newer life-style, products and services to the fast expanding netizen-driven society. Today, consumers have become quite concerned about health issues and are taking a great interest in food matters. Environmental issues, greater segmentation and increased mobility are the added factors. Besides, the Green Movement supported by media coverage has been creating urge for natural food.

What is a netizen-driven society?
  1. A society crazy about internet
  2. A society crippled by internet
  3. A society exploited by internet
  4. A society making the optimum use of internet

Answer and explanation

Correct answer: D - A society making the optimum use of internet
Netizens are citizens of the internet; a netizen-driven society is one shaped by active internet use, best put as a society making optimum use of the internet. The negative options (crippled, exploited) are not implied.

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  • CUSAT Three-Year LL.B.

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