Under the Sale of Goods Act, 1930, where sale is not notified subject to right to bid, seller:

Section 64(4) provides that where the sale is not notified to be subject to a right to bid on behalf of the seller, "it shall not be lawful for the seller to bid himself or to employ any person to bid at such sale". The one-agent allowance in s.64(3) applies only where that right has been expressly reserved.